World No Tobacco Day (WNTD).

www.achieveupsc.co.in



Every Year on 31st May, W.H.O. and global partners celebrate World No Tobacco Day.


The annual campaign is an opportunity to raise awareness on the harmful and deadly effects of tobacco use and second-hand smoke exposure and to discourage the use of tobacco in any form. 


The theme for the World No Tobacco Day 2020 is #TobaccoExposed.

• Tobacco Control Measures
  
  • WHO Framework Convention on Tobacco Control (WHO FCTC)
    
    • FCTC is the first international treaty negotiated under the auspices of the WHO.
    • It was adopted by the World Health Assembly on 21 May 2003 and entered into force on 27 February 2005.
    • The FCTC’s measures to combat tobacco use include:
      
      • Price and tax measures.
      • Large, graphic warnings on tobacco packages.
      • 100% smoke-free public spaces.
      • A ban on tobacco marketing.
      • Support for smokers who want to quit.
      • Prevention of tobacco industry interference.
  • mCessation Programme:
    
    • It is an initiative using mobile technology for tobacco cessation.
    • India launched mCessation using text messages in 2016 as part of the government’s Digital India Initiative 
      
      • It uses two-way messaging between the individual seeking to quit tobacco use and programme specialists providing them dynamic support.